3 Ways to Drive Donations Through Email Marketing (2021)

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In this digital age and accelerated movement to online giving platforms, learning to leverage digital marketing tools is essential if nonprofits hope to thrive. The unfortunate reality is many nonprofits are years behind when it comes to marketing. Many simply use their marketing channels as a way of communication but not as a strategy for generating consistent revenue. Right now, email marketing is the number one underutilized or mis utilized tool by nonprofits. Relying on annual fundraisers is not enough. You must be engaging your donors consistently throughout the year and provide ways for them to easily give!

In this training series, Digital Marketing Executive, Erik Ellsworth from the SunUp Group will walk you through the key components of effective email marketing, help you conduct an audit of your current process, learn the psychology behind great email marketing campaigns and teach you the art of crafting campaigns that will convert your reader into a donor. This training is designed for staff in development, marketing, operations, and Executive Directors.

Cancellation Policy

As a courtesy to our trainers, all cancellations must be made by phone or email at least 48 hours in advance to receive a full refund. No refunds will be given for late cancellations or no-shows for any course. For organizations with an Annual Learning Subscription, cancellations made past the 48-hour grace period will result in a $25 late cancellation fee. If you do not cancel your registration and miss the training, you will be charged a $50 no-show fee.

Purchase $100 / Non-Member

3 Ways to Drive Donations Through Email Marketing (2021)

Course Sessions:

  • Instructor/Facilitator: OneOC Training Instructor
  • 04/21/2021
  • 9:00 AM - 12:00 PM
  • Timezone: Pacific Standard Time
  • Location: Virtual Zoom Training. You will receive the Zoom Link prior to the training date by email.
  • Maximum Seats: 25
  • Available Seats: 25